RVTraderOnline.com is trending toward another successful year, while competitors still have to rebound. According to Omniture Site Catalyst, in January and February 2010, RVTraderOnline.com averaged over 1,200,000 unique visitors, this is an 11% increase compared to the same time last year.
Hard leads; email and phone, saw an increase of 15% in January and February 2010 compared to the same time last year. Other online classifieds sites are entering a rebounding year in 2010, having decreased traffic and generating less leads in 2009. RVTraderOnline.com is not faced with this issue and is driving better results to its private party sellers and dealers year over year. In 2009 RVTraderOnline.com received 55% more traffic than its closest competitor, RVS.com; and 112% more traffic than RVT.com, according to comScore.
In January and February 2010 RVTraderOnline.com received 166% more unique traffic than its closest competitor, RVs.com; and 269% more unique visitors than RVT.com Many of you may be asking why RVTraderOnline.com uses comScore and Omniture Site Catalyst in its analytics. comScore is similar to Nielsen’s, a third party reporting tool that uses a sample audience to determine visitor traffic to websites worldwide, putting all websites on an even playing field.
RVTraderOnline.com has its own internal analytics tool, Omniture Site Catalyst, while our competitors may use another analytics provider. We do not have access to our competitors’ analytics just as they don’t have access to ours. So, in order to capture unbiased traffic rankings we use comScore to show dealers and advertisers how we compare to other RV classified sites. It is the online industry’s standard source for visitor traffic and rankings.
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